Email & eNewsletter copy
Email campaigns are a quick, cheap and extremely targeted way of sending out your message to the right audience.
However, like pretty much everything, it’s only worthwhile if you’re going to produce content that triggers engagement.
When it comes to the user experience, your email campaign should all start with a killer subject line.
That’s what makes your email clickable and will increase your open rate. In fact, 35% of people open an email based purely on the subject line.
I know better ways to say ‘sale now on!’, ‘hurry! sale ends soon’, ‘free shipping’, ‘last chance to buy’, ‘don’t miss out’, ‘hurry!’ and ‘ends tomorrow!’. (All too familiar, right?)
Now you have that attention-grabbing subject line, you can’t let anyone down. Your email content needs to be on a par with it, or better.
Copywriters are professionals at producing words that will bring the best out of your campaign so you don’t have to spend your precious time thinking up ideas.
Sound good to you? Contact me now to find out more.